Competition is one of the most challenging obstacles any business has to overcome. According to McKinsey & Company, 85% of business executives believe their industry is more competitive than it was five years ago, while research from 24/7 Inc. shows that 79% of customers are willing to try a competitor within one week of experiencing poor customer service.
So what are the best ways to handle competitors? Here are five to improve your sales best practices.
1. Research Your Competition…
Source: Women on Business