6 Types of Content that Have Greatest Brand Value for Small Businesses

types of content

When entrepreneurs with small businesses are already crushed under heavy daily workloads of producing great content, it helps to know which type of content will work the hardest for you and to focus on that.

One of the smartest ways to judge the content you need to produce is to see what will nurture your customer through the process of his or her buying journey (also known as the purchase funnel).

In the diagram below, you will notice the three typical stages of the purchase funnel that you…

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Source: Women on Business

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